"Business Briefing: Maximising the potential of Intellectual Property for your business" by The Intellectual Property Office of New Zealand (IPONZ), Chartered Accountants Australia and New Zealand, and IP Australia, 2015.

Articles: Intellectual Property Articles

"Business Briefing: Maximising the potential of Intellectual Property for your business" by The Intellectual Property Office of New Zealand (IPONZ), Chartered Accountants Australia and New Zealand, and IP Australia, 2015.

"The effective management of IP can benefit businesses in a number of ways, assisting them to build weatlth and grow through commercialisation oppportunities, develop a strong brand and business reputation and minimise the risk of copycats, which can ultimately erode market share."

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